Gaining higher rankings in the search engines has numerous contributing factors, one of which relates to content. But is content king as it was five years ago?
Let’s find out…
So many changes have happened in the online SEO world, that it is ridiculous to believe that one strategy alone is going to place your website in the top 3 positions on Google, regardless of what that one strategy is.
With the ever-so-popular social media platforms, you can bet your bottom dollar that Google is using those platforms to their advantage. If they have a choice between a website that has been shared ten times, or a website that has been shared a thousand times, as long as all other factors are in place, the latter is going to rank.
Don’t get me wrong, having awesome content that your readers will enjoy is extremely important. Think about that for a minute. If your reader enjoys it, they will stay on your page longer. Next, they are likely to share your content on social media such as Facebook, Twitter, or Pinterest, to name a few. You have now successfully achieved two important factors of search engine optimization.
Are these two techniques alone going to rank your website?
This is where an expert comes in. Someone who knows SEO, knows what’s working, and knows what to stay away from. Too many search engine optimization “experts” will tell you whatever you want to hear to gain your trust, and then they will do whatever it takes to get your site ranked, whether it is safe for your business website or not. This is the simple truth of it.
The marketing pros at Cleveland SEO are true geniuses when it comes to online marketing. They will take their time to diagnose the “reasons” why your site is not sitting in the top 3 positions. Only then will they create a plan, and move forward with the best and safest search engine optimization techniques out there.
You can also check them out on their Facebook page https://www.facebook.com/pages/Melissa-Ritter/670951419697888
or take a look at their Google Plus page https://plus.google.com/+MelissaritterClevelandSEOExpert
Here is a video with a great explanation of SEO: